{"id":1196,"date":"2021-03-01T15:46:23","date_gmt":"2021-03-01T15:46:23","guid":{"rendered":"https:\/\/www.northtotheleft.co.uk\/new\/?page_id=1196"},"modified":"2021-04-02T08:26:04","modified_gmt":"2021-04-02T08:26:04","slug":"alderley-villas","status":"publish","type":"page","link":"https:\/\/www.northtotheleft.co.uk\/new\/our-case-studies\/alderley-villas\/","title":{"rendered":"Alderley Villas"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row background=&#8221;#8c2430&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][vc_separator][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<h3><span style=\"color: #ffffff;\"><strong>Client: Russell Homes<\/strong><\/span><\/h3>\n<h3><span style=\"color: #ffffff;\"><strong>The brief<\/strong><\/span><\/h3>\n<p><span style=\"color: #ffffff;\">As a creative collaboration with ArcMedia, Russell Homes approached us to provide a brochure and marketing materials for a housing development in Alderley Edge. Designed by Calderpeel architects, this was a rare opportunity to develop a suite of assets for a sought-after prime Cheshire location. With its copper mines and unique geography, we naturally had plenty of inspiration to get creative.<\/span>[\/vc_column_text][vc_separator][vc_column_text]<\/p>\n<h3><span style=\"color: #ffffff;\"><strong>We delivered&#8230;<\/strong><\/span><\/h3>\n<p><span style=\"color: #ffffff;\">A chosen name that oozes class and a distinctive logo \u2013 which combines the signature Calderpeel roofline and the famous Alderley Edge beacon. The colour red was a nod to the red sandstone escarpment situated above the picturesque village of Alderley. Using these key elements, we created an A4 landscape brochure, with a soft-touch laminate cover and foiled logo. We also created bespoke hoardings, estate agent boards and a minisite. Suffice to say, the unique properties sold soon after launch! <\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][vc_separator][\/vc_column_inner][\/vc_row_inner][vc_separator height=&#8221;100&#8243;][vc_single_image image=&#8221;1205&#8243;][vc_separator height=&#8221;100&#8243;][vc_single_image image=&#8221;1208&#8243;][\/vc_column][\/vc_row][vc_row background=&#8221;#ffffff&#8221;][vc_column width=&#8221;1\/1&#8243;][vc_single_image image=&#8221;1214&#8243;][vc_separator][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1263&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1261&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1262&#8243;][\/vc_column_inner][\/vc_row_inner][vc_separator][vc_single_image image=&#8221;1265&#8243;][vc_separator][vc_single_image image=&#8221;1335&#8243;][\/vc_column][\/vc_row][vc_row background=&#8221;#ffffff&#8221; full_width=&#8221;yes&#8221;][vc_column width=&#8221;1\/1&#8243;][vc_text_separator title=&#8221;View More&#8221; alignment=&#8221;center&#8221;][vc_column_text]<\/p>\n<div id=\"pfg-gallery-776\" class=\"pfg-gallery-wrapper pfg-loading pfg-template-modern-cards\" data-gallery-id=\"776\" data-multi-select=\"false\" data-filter-logic=\"or\" data-filter-hierarchy=\"[]\" data-url-param=\"filter\" data-version=\"2.1.7\" data-lightbox-title=\"true\" data-lightbox-description=\"false\" data-show-preloader=\"true\" data-image-links=\"false\"><div class=\"pfg-preloader\"><div class=\"pfg-preloader-spinner\"><\/div><span class=\"pfg-preloader-text\">Loading...<\/span><\/div><div class=\"pfg-grid pfg-grid--full\" style=\"--pfg-gap: 0px; --pfg-border-radius: 0px; --pfg-radius: 0px; --pfg-overlay-color: rgba(0, 0, 0, 0.7); --pfg-primary-color: #94a3b8; --pfg-caption-text: #1e293b; --pfg-caption-bg: #ffffff\"><div class=\"pfg-item pfg-filter-logo-brand-design 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class=\"pfg-item-image\"><\/a><\/div><div class=\"pfg-item pfg-filter-property-marketing pfg-filter-design-for-print pfg-filter-design-for-web pfg-item-hover--hvr-grow-shadow\" data-id=\"1065\"><span class=\"pfg-item-type-icon pfg-item-type-icon--link\" title=\"External Link\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"currentColor\" width=\"14\" height=\"14\"><path d=\"M19 19H5V5h7V3H5c-1.11 0-2 .9-2 2v14c0 1.1.89 2 2 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z\"\/><\/svg><\/span><a href=\"https:\/\/www.northtotheleft.co.uk\/new\/case-studies\/richmond-square-group\/\" class=\"pfg-item-link\" target=\"_self\" rel=\"noopener\"><img src=\"https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_header_rsq_interface.jpg\" srcset=\"https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_header_rsq_interface.jpg 960w, 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"currentColor\" width=\"14\" height=\"14\"><path d=\"M19 19H5V5h7V3H5c-1.11 0-2 .9-2 2v14c0 1.1.89 2 2 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z\"\/><\/svg><\/span><a href=\"https:\/\/www.northtotheleft.co.uk\/new\/case-studies\/halo-top\/\" class=\"pfg-item-link\" target=\"_self\" rel=\"noopener\"><img src=\"https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_halotop_feature.jpg\" srcset=\"https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_halotop_feature.jpg 960w, https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_halotop_feature-300x225.jpg 300w, https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_halotop_feature-768x576.jpg 768w\" sizes=\"(min-width: 1200px) 33vw, (min-width: 992px) 33vw, (min-width: 768px) 50vw, 100vw\" alt=\"Halo Top Case Study\" loading=\"eager\" decoding=\"async\" class=\"pfg-item-image\"><\/a><\/div><div class=\"pfg-item pfg-filter-design-for-web pfg-item-hover--hvr-grow-shadow\" data-id=\"1605\"><div class=\"pfg-item-link pfg-item-link--noclick\"><img src=\"https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_case_study_more.jpg\" srcset=\"https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_case_study_more.jpg 960w, https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_case_study_more-300x225.jpg 300w, https:\/\/www.northtotheleft.co.uk\/new\/wp-content\/uploads\/2021\/01\/960_wide_case_study_more-768x576.jpg 768w\" sizes=\"(min-width: 1200px) 33vw, (min-width: 992px) 33vw, (min-width: 768px) 50vw, 100vw\" alt=\"\" loading=\"eager\" decoding=\"async\" class=\"pfg-item-image\"><\/div><\/div><\/div><\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row background=&#8221;#8c2430&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][vc_separator][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text] Client: Russell Homes The brief As a creative collaboration with ArcMedia, Russell Homes approached us to provide a brochure and marketing materials for a housing development in Alderley Edge. Designed by Calderpeel architects, this was a rare opportunity to develop a suite of assets for a sought-after prime Cheshire location. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":275,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1196","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alderley Villas : NorthtotheLeft<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.northtotheleft.co.uk\/new\/our-case-studies\/alderley-villas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alderley Villas : NorthtotheLeft\" \/>\n<meta property=\"og:description\" content=\"[vc_row background=&#8221;#8c2430&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][vc_separator][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text] Client: Russell Homes The brief As a creative collaboration with ArcMedia, Russell Homes approached us to provide a brochure and marketing materials for a housing development in Alderley Edge. Designed by Calderpeel architects, this was a rare opportunity to develop a suite of assets for a sought-after prime Cheshire location. 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Designed by Calderpeel architects, this was a rare opportunity to develop a suite of assets for a sought-after prime Cheshire location. 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